We believe partnerships have the power to drive transformational growth for business. We also believe in the power of science and technology to transform business, and so we set out to design scalable software for partnership automation.
This was the premise behind the founding of Impact back in 2008. And we’ve seen this vision come to fruition. Partnerships today can drive more than 30% of many companies’ overall revenue . . . and this figure is only growing. The trust that consumers feel in the referral-based world of partnerships ensures that the companies that grow their partnerships will grow their business.
Last year, research from Forrester showed that it’s the innovation happening across people, processes, and technology that keep businesses with mature partnership programs flourishing. These companies are developing new business strategies, organizing and managing their teams differently, and deploying innovative tools.
The problem? Not enough businesses knew the secret to success in the modern world (and they still don’t).
That’s why we created Impact Growth in 2018 — and why we made it an annual event.
We bring together the leaders, the change-makers, the agents of growth who are truly transforming their companies, and consequently, the way the entire commercial ecosystem conducts business. It’s a pivotal event for many, where business leaders can experience open dialogue and share knowledge about the most pressing topics today.
Join us for Impact Growth — find out what it feels like to challenge the status quo, discover new ways for your business to succeed, and transform your team, your mindset, and your processes through innovative technology and inspiring new insights from top global leaders.
This year we took Impact Growth digital, delivering a wealth of insights in a mix of live webcasts and on-demand content, delivering timely and relevant information, tactical and practical advice, and inspiring new insights from global partnership leaders.
Missed out? You can now find all this content, and more, at Impact.com.
Now more than ever, modern partnerships are transforming the way businesses work together to succeed in today’s community-based consumer ecosystem.
But how do you form a modern partnership? How do these partnerships transform your business? And what is the secret to partnership success in today’s world?
Research from Forrester shows that it’s the innovations across people, processes, and technology that is key — these companies are developing new business strategies, organizing and managing their teams differently, and deploying innovative tools.
Don’t miss out — check out 2020 content and discover how modern partnership can transform your business today!
David Bakey is the VP of Direct-to-Consumer at Harry's, a men’s grooming brand that was built out of respect for quality craftsmanship, simple design, modern convenience and for guys who know they shouldn’t have to overpay for a great shave. Harry's delivers exceptional value and experiences to their customers as a vertically integrated business. From grinding steel into fine razors blades at their factory in Germany to selling their products directly to customers online and at select retailers, they own the entire process.
Prior to Harry’s, David was the Sr. Director of Acquisition Marketing at Lynda.com and has held numerous management positions in marketing, business development and product development throughout his career. David graduated from UC Santa Barbara with a BA in Law & Society and currently lives in Brooklyn with his wife and two young children.
Enterprises stand at the precipice of a third wave of growth. Having
optimized their sales and traditional marketing channels for years, driving an incremental competitive advantage in these arenas today is challenging. But those who get an edge by optimizing their partnership channel, by optimizing their people and processes through enabling partnership automation technologies, can seize an untapped opportunity to gain market advantage. CEO David A. Yovanno introduces Impact Growth attendees to this brave new world, and provides a roadmap for the rest of the day.